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The music industry is like no other, but when expanding like every business the world over it needs knowhow to make it happen. Music Industry Connectivity offers this experience across Sales, Distribution & Marketing, experience gained within some of the largest companies with the MI, Pro Audio, DJ and Consumer Electronics sectors.
Unlike other companies, at M-I Connect, we keep our client list confidential. We do not cross-reference brands, products or categories. Your trade secrets are safe with us. Upon request, we will happily supply references.
Business Engineering – Resetting Expectations. Creating realistic expectations whilst communicating the process and connections to achieve success.
Understanding your product, interpreting, codifying and communicating your vision-pathway to achieve your goals. Qualifying your place in over forty markets worldwide.
Delivering a contemporary Marketing and Social Media platform that speaks the language of your target customers. Understand and Expect.
MI, Pro Audio, DJ, Consumer Audio Sales & Marketing Services to the Music Products Industry.
Resetting and repositioning expectations to reflect the contemporary business world.
With a wealth of global contacts and partners, we can qualify and quantify the application and potential for your project. All NDA and confidentiality agreements are subject to approval and mutual consideration. We do not cross-reference on your behalf without full written approval (in advance).
Are there channels that your product may succeed in that you may not have considered? Is there additional MI, Pro Audio or even Consumer-market potential? We can help sort out the possibilities and guide your channel-marketing strategies and tactics.
Relationships and trust are an inherent bond between M-I Connect and our clients. You need to be confident that your partner can execute your vision in a manner that works, and can deliver long-term sustainability in sales and growth. Communication between M-I Connect and our clients is key – this is a two way street.
Telling your story, communicating your excitement and passion, knowing your emotional investment –We know how to get that across on today’s various and fractured social platforms.
Market presence costs money and can be difficult to track if you don’t understand the nuances. When spending marketing and advertising resources, it’s crucial to know that every dollar is spent wisely. M-I Connect’s creative partners supply quality, valuable advice and relevant communication – all guided by us.
Still learning, ensuring we are ahead of the market in the 4th digital age. We have a team of professional and experienced colleagues who are actively involved in driving communications in the Musical Instrument and Pro Audio industries.
This element offers businesses transitional advice and support. Our experience working in small and large companies with revenues between $10 million and $500 million, with staffing levels from five to many thousands of employees, we have seen, lived through and guided so much. Whether it’s a large company looking to reset expectations, or helping to transition small companies as they upsize, M-I Connect can offer an independent opinion qualified by the market and their peers.
This element offers business transitional advice and support. Having worked in small and large companies with revenues between $10 Million and $500 Million with staffing levels from 5 to many thousands of employees we have seen and lived through so much that can and would benefit large companies resetting expectation and resizing or small companies upsizing and in need of independent opinion qualified by the market and their peers.
This is a full service product launch package with three distinct parts.
Let us help your energy find a route and your product a home.
We are aligned with a group of Music industry and Pro Audio based marketers who are experienced in activation and managing across all social media platforms. Additionally, they have close relationships with magazines
worldwide, and the ability to work digitally or to deliver hard marketing materials such as advertising and point of sale materials to suit your vision, budget and brand evolution, within the timelines that you expect.
Disruption and the evolution of the 4th industrial age will influence and impact us all - it’s the real world we now live in. Are you prepared totalk to the people who will influence your business in a way they understand
and appreciate? Media today and the route to market are more complex than ever and filled with unseen barriers – to the people who can make a difference to your business, to your customers, and beyond.
Read the references from some of our Industry Partners.
At FACE, we do not often encounter professionals of the caliber of Paul Wright. With his wide range of experience in the Pro Audio and MI industry, his extended network, and strategic knowledge, he drives and manages the business to positive results and focuses on the goal to achieve mutually benefits. Simply said, a business friend, tough but fair, endless patience and energy, successful – a truly unique combination.
I have known Paul Wright for at least 20 years now. He is a true insider in the music industry and, what’s more, a man who is not only knowledgeable but deeply passionate about the business.
I have known Paul Wright for 30 of my 47 years in the music industry.
Initially in his position as the legendary Jim Marshall’s right hand man and Sales Director, then in positions at Line6, In Music and Music Group.
Paul’s experience, intimate and unique understand of global markets make him an asset to any company launching or expanding on the world stage.
A true professional with whom I have been privileged to work with in a number of companies. One of the very few Executives who really understand the Russian market, its culture and the ways to navigate relationships in this certain environment.
It is these encounters that can change the perception of your business. Paul Wright is one of those people. His knowledge about the music market both in manufacturing and in distribution, and his business network are unique. From our first meeting he became one of my mentors…
Paul Wright has helped our company to grow since our first meeting together. His experience, teaching and guidance enabled us to learn how to better market and sell products. We would not be successful without him. When we need an advice, we know where to find the best one.
Having worked with Paul since the late 1980´s I can testify that he has a unique mix of knowledge, business understanding and strategic thinking. This makes Paul a unique "go to" person who will help you succeed in the MI industry at a level second to none.
Mr. Wright´s understanding off the Market and the brands he has managed in our long relationship combined with how and where a distributor should maximize their efforts has always been of great assistance and a fundamental part of the Adagio companies success. Mr. Wright is a strategic asset for any company in the Music Industry that wants to be successful in the global market place and particularly in the Iberian market.
We have known Paul Daniel Wright as an enthusiastic, conscientious and pro-active Sales and Marketing professional who has the innate ability to creatively present complex situations simply and you could always count on his judgment during crucial times. His inherent empathetic nature adds to his excellent communication and negotiating skills, with focus on process improvement, often challenging the status quo.
Having working with Paul for many years, I have had the privilege to learn from his experience and innovative way of thinking for establishing new business models. We worked together for many years, where we have set up a very successful business together and created the market demand for our technologies. His experience and access to the latest technologies enables Paul to anticipate the future of the MI Industry.
Mr. Wright´s understanding off the Market and the brands he has managed in our long relationship combined with how and where a distributor should maximize their efforts has always been of great assistance and a fundamental part of the Adagio companies success. Mr. Wright is a strategic asset for any company in the Music Industry that wants to be successful in the global market place and particularly in the Iberian market.
We have known Paul Daniel Wright as an enthusiastic, conscientious and pro-active Sales and Marketing professional who has the innate ability to creatively present complex situations simply and you could always count on his judgment during crucial times. His inherent empathetic nature adds to his excellent communication and negotiating skills, with focus on process improvement, often challenging the status quo.
Thank you for taking time to read and browse our web site. We would be very pleased to have the opportunity to talk with you, listen to your ideas and begin a mutually beneficial partnership.
Music Industry Connectivity. Putting Brands, People and Product together globally. With 60 years of combined experience and continuing the work for and on behalf of our client base we ensure that our services fully reflect your needs.
